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Over time, MMI has benefited from many long-term
relationships with some of the largest financial institutions in the
country. Our marketing innovations and hands-on management style
generate improvement across all marketing channels. To
provide focused service to our clients, we have structured our
organization to support product development, marketing and telemarketing
operations. Our unique qualifications allow us to partner with
clients on various levels from partial to complete program outsourcing. MMI
is experienced in all aspects of Direct Response Marketing. We have
worked with many client's call leveraging, bi-lingual, interactive voice
response and cross-sell marketing efforts to maximize overall
responsiveness and profitability. MMI's
success is a result of attention to detail in all facets of a program from
initial set-up to daily management and performance goals. MMI
Marketing Management Services include the following:
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Evaluate
and Recommend Marketing Vendors
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Marketing
Material Development
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Operational
Audits and On Site Visits
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Targeting
and Segmentation
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Disposition
Management and Reconciliation
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Agent
Licensing
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Ongoing
Performance Improvement through Training and Testing
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Centralized
Reporting
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Daily
Management
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Quality
Assurance Development, Implementation, and Management
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Print
and Production Coordination
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